Content production training from 0 to 100 and sustainable income- Part 4
Content production publishing
Publishing is done simply with the click of a button.
You can publish your content immediately after uploading, or maximize its impact by drafting and publishing at specific times.
If you’re a newbie, keep in mind that clicking on the publish option immediately will probably not affect your audience.
If you are committed to producing content on a regular schedule for article submission, for example, posting a new post every Wednesday, your audience will expect new posts on Wednesday.
Another thing to keep in mind is publishing according to time-sensitive trends or events.
For example, if you run a news website and create content about national holidays or current events, you should publish them at specific times.
The CMS allows you to schedule posts for the next time and date.
So you can schedule website publishing dates, make adjustments to the content management system, and draft the article safely.
In this case, even if you forget the release time, there will be no problem and the article will be automatically published on the date you set.
Content Generation Tools:
While the CMS helps you manage articles and other content, it has no role in producing it.
Here are some useful tools for producing content.
These are especially useful if you are having trouble writing or cannot get help from anyone.
You can also use these tools, from guides to infographics.
These content creators help you create engaging content regardless of its type and look like a professional producer.
Canva: This tool helps you create beautiful designs for every subject, from social advertising to Facebook, image coverage to infographics.
This software has beautiful templates that you can use to customize colors, images and text for free.
Giphy: This tool replaces gifs as a fully customized form of emoji and is therefore an acceptable way of presenting content.
This tool lets you search millions of pre-created gifs in your database or even create new gifs.
Vidyard: A video hosting operating system built for marketers.
This software lets you enhance your video by adding action buttons, A / B tests, transcriptions, text, and SEO features.
SurveyMonkey: This tool is a prominent poll creation platform. Now why might you need that?
Because a good marketer knows that customer feedback is crucial to an effective marketing campaign.
Anchor: This tool is a podcast tool for beginners. It’s free and lets you record and save unlimited episodes.
You can also easily upload it to any third-party operating system.
Create a content plan
Content is everywhere, but its success depends on your ability to adapt it to the media you live in.
However, it is possible that different media or operating systems in that media may not be equally suitable for the topics in question.
Social media content differs from blog content, both of which are different from website content.
So, you need to know how to produce tailor-made content to get your audience’s attention.
Note some instructions for sharing content across different operating systems.
Social media content
Content production for social media is an art. Keep in mind, however, that the 2.3 billion users of social media worldwide produce content.
Someone who is following you on social media is eager to publish new stuff.
Because these contacts definitely love you and are interested in what you say, so you have an eager audience waiting for new content from you at any moment.
Here are some quick tips for generating content on some popular social channels.
Facebook: This social network is capable of creating small communities through Facebook groups and sharing content among mass audiences on pages is another benefit.
When it comes to content sharing, questions and videos are the most engaging.
Instagram: This social network is the best option for sharing high quality images and short videos with captions.
Hashtags work well on this platform as long as they are relevant to your account and business.
Instagram Stories has developed a new way of interacting with fans, from quick polls to live video presentations.
YouTube: The number of users on this social network has reached 1.5 billion. Users frequently follow this platform to watch various content, including DIY videos.
Some of the most successful content on this platform are tutorials, product reviews and tutorials.
Twitter: The best place to send texts, backups, related hashtags and retweets. Of course, there are plenty of answers to draw your attention.
Website Content production
Website content should focus on three things:
• Your persona
• The keywords you want •
Your solution
Be careful not to distract visitors through social media feeds and other distracting elements.
Once you have the target user engaged, you should make every effort to retain and convert them into a permanent customer, which is the core function of your website content.
Blog Content production
The purpose of blog content is to support your businesses by attracting strangers and attracting qualified leads.
Blog content is a free resource that is often directly tied to sales, but don’t underestimate the power of an effective blog to see the revenue from your business.
Research shows that companies that have blogs have more traffic and leads than companies that do not have that marketing.
Analyze your content
The last and probably most important step in producing content is analyzing your content. Without information and data, you can’t figure out what works or how to improve it.
There are several data data that you can track when analyzing your content, so use your goals as a guide to setting different parameters.
Everything you want to achieve with your content helps you choose the criteria (remember that the initial goal is very helpful).
Ultimate and Key Content production Guide:
Here we explain some of the key and important metrics for increasing content that you can constantly review to better identify users’ needs and generate better content.
These criteria, which are also important in SEO, are:
Page Views: The number of users who visit your content.
Organic Traffic: The amount of traffic that comes from search engines like Google.
Bounce Rate: The percentage of visitors who leave your site after clicking on any other option. The lower the rate, the better.
Conversion Rates: The percentage of visitors involved with the CTA.
Engagement Rates: The number of people who like your content through Likes, Sharing, Commenting or other ways.
Audience Growth: New users or those who are following a piece of content.
Start producing Content production
With all the tips, standards and benchmarks you can now produce content.
By using all of the material in this article, you can definitely produce productive, quality and useful content and dramatically increase your audience.
Content generation is an iterative process that interacts fully with your audience.
During the process of Content production , you can do creative things that will not only attract more contacts and convert your audience into permanent users, but also grow your business.
